‘New Moon’ Opening Weekend Sales Make the Record Books
Posted by BAW on 29th Jan, 2010 in Movies and TV | 0 comments
‘New Moon’ opening weekend sales
Never underestimate the power of teenage girls. Variety reports that the “Twilight Saga: New Moon” audience was 80 percent female (and 50 percent of those females are younger than 21), and the “New Moon” opening day sales now top the box office charts with more than $ 72 million in the US.
New Moon opening weekend were the third-highest of all time. “New Moon” put estimates to shame, with guesses of $ 85 to $ 100 million falling way short of the actual $ 140 million that it took in. Only “Spiderman 3″ and “The Dark Knight” had bigger opening weekends at the US box office.
‘New Moon’ at midnight and around the world
“New Moon” also pulled in the most money for midnight ticket sales, earning $ 26.3 million at the box office Thursday in the US before the opening Friday shows. It’s likely that people who were light on cash bought tickets with allowance money, and not a loan till payday, and filmmakers and theaters don’t care where people get their money.
“New Moon” got into the record books for worldwide sales as well, grossing almost $ 259 million worldwide (including US sales). That makes it the seventh-highest grossing opening weekend of all time. The first “Twilight” didn’t even make it to the top 50.
Girls night out
A lot of women headed to the theaters this weekend; 59 percent of those who saw “The Blind Side” were women. “The Blind Side” was number two for weekend sales, making $ 34.5 million. If you wanted to find where the guys went at the theater, you would have a good chance of finding them where “2012″ was playing. “2012″ came in third in weekend sales, with $ 26.5 million.
So if women fueled “New Moon” and “The Blind Side” sales, and men bought “2012″ tickets (an assumption), then kids rounded out the top 5 for U.S. “Planet 51″ came in fourth place with 2.6 million, and finally “Disney’s A Christmas Carol” made $ 12.2 during it’s third weekend at the box office.